Worten
The Good Print Test

When you purchase a printer, the initial step involves color checking and calibration, achieved through a straightforward print test. We've taken this simple page and transformed it into a vibrant canvas, allowing the printer to self-calibrate using an organ donor form that features the story of a patient awaiting an organ transplant.

Agency VCCP Spain

Executive Creative Direction Beto Nahmad
Creative Direction Charlie Pérez-Sauquillo
Art Direction Sergio Kian
Copy Javi Sendra, Manu Gómez
Design Dani Sáez

Produced by Jakiens
Directed by Jakiens

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